Isembard
Isembard is an advanced manufacturing company building a new generation of technology-enabled factories across the UK. Collaborating closely with its internal strategy team, I developed a new brand mark and custom wordmark to represent the company’s ambition.
Inspired by the idea that heat transforms metal, two forms merge and reshape into one. Modular construction, purposeful asymmetry and a gradient drawn from heat discolouration give the identity movement, meaning and distinction. The result is a flexible visual foundation that the Isembard team has successfully scaled across its website and wider brand.
Financial Times: “Start-up opens factory a mile from Tower Bridge amid defence surge” Read more
Project Scope:
Brand Mark
Custom Wordmark
Strategic Interpretation
Logo System & Asset Folder
Just as heat transforms metal, Isembard is reshaping our industrial base.
See a behind-the-scenes look at my rebranding process with this video posted on LinkedIN.
